How to Get People to Notice Your Kick-Butt Business (No Advertising Required)

How to Get People to Notice Your Kick-Butt Business (No Advertising Required) Are you face down on your keyboard, frustrated with trying to figure out how to get prospects to notice your business? These suggestions work whether you’re marketing online or offline. And they’re so easy to implement. Sure, you can pay money for advertising, … Read more

E-Newsletters: Do You Want Sales? Focus First on Helping the Reader

E-Newsletters: Do You Want Sales? Focus First on Helping the Reader Remember this 80/20 rule: 80% of an e-newsletter should focus on helping the reader and 20% should be about your business. If you want attention, you need to be a likeable expert and build relationships. This creates the wonderful “Know, Like, Trust” factor with … Read more

Social Media Marketing: Many Businesses Fail and Wonder What the Heck They’re Doing Wrong

Social Media Marketing: Many Businesses Fail and Wonder What the Heck They’re Doing Wrong The majority of companies simply cannot keep up with the growth of social media. Many scratch their heads and just don’t “get” what it’s all about. They have no strategy, they post ads the same as they do offline, and are … Read more

Your Website is Not Just a “Calling Card.” BORING!

Your Website is Not Just a “Calling Card.” BORING!   Is that how you think of your website? Like a business card online? If so, you’re likely to have few visitors and even less sales.   Are you creating consistent, quality content for your business website? If not, that’s a big problem. Because CONTENT is … Read more

Facebook Profiles vs. Pages vs. Groups

FACEBOOK PROFILES VS. PAGES VS. GROUPS What’s the difference? Which one should I use? Those are questions that have a varying degree of answers depending on what your intentions are with using Facebook. Are your reasons for personal matters? Business? Both? (Keep in mind that Facebook makes changes to the site and policies frequently. Perhaps … Read more

My Favorite WordPress Plugins to Make Your Life Easier

My Gotta Have List of WordPress Plugins and Features I’m always researching what plugins and other goodies are available that can make my WordPress sites purr. Everyone has different needs for how they want their website to function and how to make it interact with visitors. And there are thousands of options out there – … Read more

Branding Your Book Until It Smokes!

BRANDING YOUR BOOK UNTIL IT SMOKES! by Gina Marie Long Let me be clear and up front with this topic, as I’m sure that is what you would want. Honest answers and ideas. For the average author, a publisher and/or an agent can only dedicate a small amount of their time towards promoting your individual … Read more

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